Flamingo Summer Brand Studio
Digital Strategy + Brand Marketing for companies ready to have some fun.
What we do
📱 Digital Strategy
Do your digital channels feel noisy and disjointed? Are you trying to increase revenue or brand awareness, but not seeing results?
Let’s build a holistic, multi-channel digital strategy that engages your customers, achieves your business goals, and puts the fun in funnel.
Example projects: channel audit, data deep dive, campaign creation, digital strategy for a new vertical, audience, or geography.
🫶 Recruitment Marketing
Are you scaling quickly? Do you want to attract and engage top talent and build top-of-funnel for your recruiting pipeline?
Let’s build a recruitment marketing strategy that gets candidates interested and meets your hiring goals — especially for hard-to-fill or specialty roles.
Example projects: data deep dive, campaign creation, talent community development, and a strategy that may include social media, events, nurture campaigns, LinkedIn ads, a careers site refresh.
🎨 Brand Development & Strategy
Do you want your brand to inspire trust, spark joy, and draw in your target audience? Or maybe your existing brand feels stale or out-of-date?
Let’s build a great brand or refresh an existing one — from positioning, mission statement, and tone of voice, to visual identity and look and feel.
Example projects: brand refresh, copy + messaging, fresh creative, campaign development, tagline ideation, logo development, brand strategy.
🥇 Employer Branding
When chatting with candidates, can you clearly communicate your company mission? What about your career site and social media — what do they say to potential hires?
Let’s build an employer brand that tells your company’s unique story, increases inbound interest from top talent, and turns your recruiters and employees into brand ambassadors.
Example projects: employer value proposition development, career site redesign, LinkedIn refresh, LinkedIn content strategy, Glassdoor strategy, recruiter toolkit, interview training guide.
💻 Web Experience Design
Are clunky copy and awkward calls to action getting in the way of your customer’s journey? Are you seeing site drop-offs, but don’t know why?
Let’s build a great web experience for your audience that increases retention, conversion, performance, and delight.
Example projects: site redesign, site refresh, user experience audit, user journey mapping, content strategy, homepage redesign.
🪩 À La Carte
Interested in something unlisted? Let’s chat! We’ve been known to write an article, launch a viral campaign, or throw a party or two…
Who we are
Andrea Whiting is a Marketing Leader with a knack for turning complex business goals into campaigns customers love.
Over the past fifteen years, she’s developed marketing strategy and digital experiences that blend creativity, data, and customer obsession – from growing the technical team at Meraki, to launching Amazon’s AI/ML employer brand, to redesigning Salesforce’s global careers site (and tripling application starts). Currently, she’s helping companies grow into brands you want to root for.
She’s passionate about storytelling, social media, great design, pop culture, cozy British mysteries, and eating churros in Mexico City as often as possible.
(And for more on what a Flamingo Summer is, see our about page).
Say hello!
Interested in working together? Drop me a line and let’s schedule a coffee chat (analog or digital).